You are contemplating the creation of an ecommerce website. You’ve had an effective informational website for some years now and are confident in your abilities to optimize that user experience. You know that additional strategies, design features are functions are required for a successful ecommerce website but have no clear idea of what they are and what to do.
There is no question that ecommerce website users demand a higher quality and more engaging web experience if you are to avoid shopping cart or website abandonment. Here are the opinions of 12 successful ecommerce entrepreneurs about must-have website design features for a helpful and enjoyable customer experience.